What role does a website play on the internet，What are the core concepts to convey to the viewer，What role to play through the website;therefore，Website positioning is critical，In other words，Website positioning is the strategy of website construction，The website architecture, content, performance, etc. are centered around these website positioning。Website positioning in one sentence: What is your website for。
　　Do everything to have a goal, so as to have a target, reduce useless work, direct to the destination, the same is true for website construction, before the construction of the website must determine a goal。If there is no positioning in the early stage, like a headless chicken running around, you will only hit scars, but nothing。Next, Shenyang Henghao Internet from the following aspects to talk about how to better clear website positioning。
　　1. Website prospect
　　Your website to which direction to develop, how much space for development, what audience is expected to have, how much audience, these are directly determine whether your site is worth doing。No matter how beautiful your website is, no one appreciates it, no one looks at it, it has no value。
　　2. Own advantages
　　To understand their own situation, such as you are more familiar with the industry, more understanding, to do their own understanding, good at the industry。Because various industries do websites everywhere, we only have their own familiarity or expertise, in order to truly understand what Internet users need, in order to provide real valuable content to Internet users, to attract Internet users to visit many times。
　　3. Competitors
　　After initially determining the positioning of a website, you can search for it according to the corresponding keywords, what are the similar websites, how is the size of the website, only by understanding the competitors, can you provide the content that the Internet users really need, make characteristics and differences。
　　4. Feasibility
　　The influence factors of the feasibility here include technology, capital, etc., if a novice wants to do a Sohu, Sina, Tencent and other such sites, advise you to give up, so the feasibility is too small。Of course, it does not rule out some very special accidents, such as very rich, after all, money can make the devil go。
　　5. Profit model
　　For webmasters, this is the fundamental problem, although there are so many ways of personal website profit, GGAD, advertising alliance, etc., but for a want to develop and grow the website, obviously far from enough, if you think of website positioning, can not find a good profit model, it directly limits the development prospects of the website。